CEO Jim Raffel and CMO Shelby Sapusek are both certified color management professionals. Jim is a G7 Expert and Color Management Professional certified by Idealliance, and also an SGIA Digital Color Professional Instructor. Shelby is also a Digital Color Professional Instructor certified by SGIA. Click on the badges below to learn more about our certifications.
Our Journal

Why start a podcast in 2021?
For more than a year now, Shelby and I have been discussing the idea of starting a podcast as an extension of "The Jim & Shelby Show" marketing efforts. Awhile back, we did all the research and even purchased some nice mics to get started. And then we didn't. Why now is different When we last considered the …

By Shelby Sapusek Leave a Comment
Looking Ahead to 2021 – Shelby Interviews Jim
We spent the last 6 posts looking back at 2020. Now it's time to look ahead to 2021. Since I told the story of 2020, I'm going to interview Jim and get his thoughts and perspectives about 2021. We will discuss both our color management consulting and training business as well as our dye sub venture. The Interview Q: …
[Read more...] about Looking Ahead to 2021 – Shelby Interviews Jim

By Shelby Sapusek Leave a Comment
Looking Back At 2020 – Part 6: The Business Boom With ChromApparel
This is the 6th and final part of our series “Our View: Looking Back At 2020.” If you missed previous parts in this series, you can read the summaries below and find links to the posts in their entirety. Part 1 Summary Our fairly new company had a lot of consulting and training work booked in the first quarter of the …
[Read more...] about Looking Back At 2020 – Part 6: The Business Boom With ChromApparel