Shelby Sapusek

One thing we can probably all agree on is that there are many variables when it comes to the color management of print materials. When a job comes off the printer and the color isn't right or what we expected, there are many different aspects of the printing process that could be contributing to the problem. It could be the printer's nozzles or other print head issues. It could be the printing environment. It could be …

[Read more...] about The Importance of Monitor Calibration in Color Management

The Perfect Color. It's what brand owners demand for their companies and products. It's what print shop owners and operators look to provide to their customers. It's what we as color management consultants strive for every day. And it's what color forecasters try to predict through a long and complicated process each year. 'What Is The Perfect Color Worth?' In the past, we have written our own article about …

[Read more...] about How Do You Find The Perfect Color?

How do you judge color? That's the simple question that your color toolbox should be equipped to answer. But the content of your color toolbox isn't as simple as the question. Color Is More Than In The Eye Of The Beholder If your primary answer to how you judge color was with your eyes, you're not alone. After all, our eyes are often our first and final decision makers when we determine what is and isn't good color …

[Read more...] about What’s In Your Color Toolbox For Color Management?