The Perfect Color. It's what brand owners demand for their companies and products. It's what print shop owners and operators look to provide to their customers. It's what we as color management consultants strive for every day. And it's what color forecasters try to predict through a long and complicated …
Our Journal
What’s the Value of Color Management Training?
I just finished looking at my friend Chris Brogan's resource page about blockchain technology (the underlying technology layer of bitcoin), and it made me think about how and why I learn. I'll start with the why; because it is easier for me to answer. I learn because my job is to teach and do. In order to teach and …
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What’s In Your Color Toolbox For Color Management?
How do you judge color? That's the simple question that your color toolbox should be equipped to answer. But the content of your color toolbox isn't as simple as the question. Color Is More Than In The Eye Of The Beholder If your primary answer to how you judge color was with your eyes, you're not alone. After all, …
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Color Q&A: Trends, Profiles, Matching Between Printers
Recently, we sent out an email newsletter and opened up a Q&A with our community. We invited them to send us some color questions and we were happily surprised at the number of responses we received. While we can't answer every question, we chose ones that we thought would help our community the most. We hope …
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Why a Test Image is Critical for Consistent Repeatable Color
When we're doing color management consulting and training, we frequently print test images like the one shown with this post. We print a test image when we are in the process of establishing a baseline for color quality. The goal is to know if we've achieved a known good print condition by assessing the images visually …
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Cool Color Content From Our Community
If you follow us on social media, you've probably noticed that we like to share cool color content from others in our community. But it's been awhile since we've put some of them in a roundup and explained why we share this content. We've also found some new ones. So here are some of our favorites: Colorschemer …